Let’s be honest….how many of those flimsy plastic grocery bags are stashed right now in your home or place of business? Are you too lazy to bring them to the recycle bin at the supermarket, or do you just forget to do it?
What better argument for the widespread use of custom reusable tote bags than the real concern over non bio-degradable plastic bags? The state of California and other state municipalities are very seriously considering a vote to ban all plastic bags from stores and market places in the next few years. As one environmentalist aptly put it “there is no reason that a product we use for a few minutes should float in our oceans for a few hundred years!” If an all-out ban is not the answer, leveling a bag ban fee is another idea on the table.
With the tide of public opinion massing towards environment over convenience, the promotional use of reusable non woven, jute and canvas bags are a marketing bonanza! Any trade show, seminar or marketing event is an opportunity to distribute custom reusable tote bags with your logo and message attractively displayed.
The trend towards plastic bag bans is not limited to the US. China enacted a ban in 2008 that has saved the country 1.6 million barrels of oil and reduced plastic bag usage by 66%!
Reusable bags are so much sturdier than the everyday thin plastic bag and can hold a lot more grocery items at one time. I don’t know about you, but less trips back and forth to the car to carry a grocery bag is a big improvement for many shoppers.
How often do you get the chance to promote your business and at the same time make a positive statement about the importance of protecting the planet? When you hand out or sell custom reusable tote bags at your store you are sending a strong message.
Maybe a lot of consumers will at first balk at the idea of giving up their garbage can lining thin plastic bags. Just like seat belts in cars, warnings on cigarette packs and other public health laws, the diminished use of plastic bags will eventually ‘catch on.’ Be a trend setter and consider a reusable customized bag for your next promotion and jump on the clean earth bandwagon!
